Hot Tub Life Articles
(From Hot Tub Life Newsletter 1997)
Ever since we became a national mail order company
through the use of our Web Site (www.poolandspa.com), we have become accustomed to
the media interest in our little company. Poolandspa.com has always done
exceptionally well over the Internet because the current demographics of the
"typical" Internet user happens to coincide with those of Hot Tub owners.
As you have probably heard, making money directly
off the Internet has been the "Holy Grail" for many businesses, however it just
happened to come naturally for us. Being such, many magazines, newspapers and radio shows
have done stories about out so-called "Net Success". It is not unusual for some
member of our staff to be interviewed by some reporter at least once a week.
As a matter of fact, Jaclyn Easton, the best
selling author of "Shopping on the Internet" is writing her new
book "Profiles of Incredibly Successful Web Sites" that will
include "The Poolandspa.com & Long Island Hot Tub Story". Although we love this level of
attention, we never expected to get a call from a major network TV show !
In the beginning of October 1997, we were contacted
by a producer from C|NET Television. They produce TV.COM, C|NET Central,
The Web and The Edge. They filmed a story about us which will aired on over
WNBC stations across the country in November 1997. They did a really good job.
They called Poolandspa.com "Electronic commerce at its finest on the Internet". Maybe
you can find it in reruns somewhere ! So the next time you talk to one of our Spa Guys
on the phone, you actually may be talking to a new celebrity !